Why Our Sale Is Not Your Typical Black Friday

Why our sale is not your typical Black Friday

Black Friday has become synonymous with massive sales and the frenzy of consumption. At Ferreol, we’ve chosen to redefine what this day means by embracing the values that guide our company: quality, innovation, and sustainable development. While we are offering discounts this Black Friday, our sale goes beyond transactions—it reflects our commitment to creating eco-friendly, high-performance skis that respect the environment.

Black Friday: A Great Deal, With a Difference

Yes, we’re offering discounts—up to 20% off our skis—available both in-store across our 25+ retail locations in Canada and online with free shipping. This makes it the perfect time to invest in a set of skis that combines performance, durability, and sustainability.

However, our sale is far from typical. Each pair of skis we craft is a testament to our philosophy: you don’t have to choose between performance and environmental responsibility. When you purchase Ferreol skis, you’re investing not just in your next adventure but also in preserving the nature that makes those adventures possible.

Green Friday: Sustainability at the Core

At Ferreol, sustainability isn’t just a buzzword—it’s the foundation of our company. Long before we crafted our first pair of skis, we knew that our impact on the environment would be central to everything we do. For us, creating high-performance skis while respecting nature was a non-negotiable goal.

• Durable Construction: We design skis to last. Using semi-cap construction, Quebec-sourced wood, and a minimalist aesthetic that resists the whims of trends, our skis are built for the long haul. We want you to enjoy them for years without feeling the need to replace them, whether for durability or aesthetics.

• Sustainable Materials: From biosourced topsheets to flax fibers for reinforcements, we’ve worked tirelessly to reduce our skis’ environmental footprint. All our skis are crafted using renewable energy, and the wood in our cores is sourced from sustainable forests. Moving forward, we aim to replace nearly all synthetic reinforcements (92%) with natural flax fiber in future productions.

At Ferreol, we’ve made it our mission to innovate in ways that bridge performance and sustainability, proving they don’t have to be opposites. We’re proud to lead the charge in creating a more sustainable ski industry. Learn more about our commitment here.

Join Us in Making a Difference

This Black Friday, we invite you to embrace a more meaningful kind of shopping. By choosing Ferreol skis, you’re supporting sustainable practices, cutting-edge innovation, and a commitment to preserving the natural world. Let’s make this season about more than discounts—let’s make it about our shared love for the slopes and our responsibility to protect them.

Happy Green and White Black Friday!