CEO
Jonathan Audet
A former slopestyle competitor, he drives Ferreol's overall vision — ski design, business development, and sales.
Canada's largest alpine ski brand.
Designed by Quebec engineering, Ferreol all-mountain skis are as powerful as they are intelligent. Every variable—camber, stiffness, geometry, materials—is measured in our lab before being made in Canada, using clean energy and eco-responsible materials.
› Founded: 2019, Université Laval
› R&D Lab: Mont-Sainte-Anne
› Factory : Rimouski, QC
› Carbon neutral since 2022
[ 01 ] Mission
Revolutionizing the ski industry's standards by designing high-end, versatile, and environmentally friendly skis.
[ 02 ] History
Three founders, one vision.
It all started at Université Laval, in mechanical engineering. Jonathan, Étienne, and Félix shared a passion for skiing and a realization: the skis on the market did not meet their true expectations. Too little regard for the environment, too many compromises, too much distance between designer and skier.
In 2019, Ferreol was born in a garage, grew in a back shop, then settled in an innovation laboratory at the foot of Mont-Sainte-Anne. Each ski is conceived, tested, and refined there before being manufactured in Rimouski.
[ 03 ] Founding team
Chief Financial Officer
Félix Lapointe
Coming from several start-ups and a former road cyclist, he ensures the financial rigor that stabilizes the team's ambitious projects.
Technical Director
Étienne Boucher
As head of R&D and prototyping, he pushes the limits of ski technology and redefines industry standards.
[ 04 ] Specifications · Innovations
Technology that redefines sustainable skiing.
01
Materials
Scalium®
An aluminium-scandium alloy among the strongest in the world, born in our laboratory.
[ + ] détails[ − ]
Designed by Ferreol Technologies, our sister company, Scalium® is primarily a structural reinforcement for our skis. It is partly derived from the revalorization of mining residues from Havre-Saint-Pierre by Rio Tinto Fer et Titane in Sorel-Tracy — a circular approach to engineering materials. Leading manufacturers in Europe and North America have already signed letters of intent, and the aerospace sector is showing interest.
Our Expertise →
02
Eco-design
Flax fiber
A nearly carbon-neutral natural fiber that replaces glass and carbon fiber.
[ + ] détails[ − ]
Our life cycle analysis revealed that synthetic fibers accounted for a significant portion of our emissions. Flax fiber emerged as the clear winner: virtually carbon-neutral production and remarkable mechanical properties. By combining unidirectional and biaxial flax fibers in the Surfeur 112, we replaced synthetic materials without compromising performance.
Surfeur 112 →
03
Climate
Carbon neutral since 2022
All our emissions are assessed, then offset with Carbone Boréal from UQAC.
[ + ] détails[ − ]
In the fall of 2022, based on lifecycle assessments of our operations and production, we collaborated with Carbone Boréal — a Quebec university organization — to offset all of our carbon emissions.
Our Environmental Impact →
04
Objective
Towards 100% recyclable skis
A collaborative R&D project for a fully circular design.
[ + ] détails[ − ]
The end-of-life of skis remains a challenge: recovering all materials is difficult. Ferreol is leading a multi-year R&D project with academia, industrial partners, research centers, and Quebec's aluminum ecosystem, with a clear objective: a fully circular and sustainable ski.
[ 05 ] Production Line · Quebec
→ 01 · Design
Laboratory — Mont-Sainte-Anne
Each ski is designed, prototyped, and tested in our own R&D centre in the heart of Quebec.
→ 02 · Manufacturing
Factory — Rimouski, QC
Four hours' drive from the lab, at Utopie, our skis are manufactured using clean energy generated by hydroelectricity.
→ 03 · Materials
Local wood — less than 100 km
The poplar or maple cores come from forests less than 100 km from the factory.
2019
Founding year
100%
designed and made in Canada
< 62 miles
Wood cores
2022
Carbon neutral since
[ 07 ] Principles
What Ferreol Stands For
01
High-performance skis, without compromise
02
Local, clean, and responsible production
03
A rigorous and open innovation approach
04
Transparency towards our community
05
Active support for student entrepreneurship
[ 08 ] Frequently asked questions
01
Where are Ferreol skis made?
[ + ][ − ]
All our skis are designed in our innovation lab in Mont-Sainte-Anne and manufactured in Rimouski, Quebec, using clean hydroelectric energy. The wood cores (poplar or maple) come from forests located less than 100 km from the factory.
02
What makes Ferreol skis eco-responsible?
[ + ][ − ]
Ferreol incorporates natural flax fibers instead of synthetic fibers, uses local materials and clean energy, and offsets all of its emissions. The brand has been carbon neutral since 2022 and aims for fully recyclable skis.
03
What is Scalium™?
[ + ][ − ]
Scalium® is an ultra-strong aluminum-scandium alloy developed by Scalium+ (formerly Ferreol Technologies), partly derived from the recovery of Quebec mining waste. It is used as a structural reinforcement or mounting plate in Ferreol alpine skis.
04
What type of skier are Ferreol skis designed for?
[ + ][ − ]
Ferreol skis are designed to be playful and versatile: they adapt to all snow and terrain conditions, from light tree runs to carving on hardpack.
05
Who founded Ferreol?
[ + ][ − ]
Ferreol was founded in 2019 by three friends and mechanical engineering students who met at Laval University: Jonathan Audet (CEO), Félix Lapointe (CFO), and Étienne Boucher (CTO).
06
Is Ferreol a Canadian company?
[ + ][ − ]
Yes. Ferreol is Canada's largest alpine ski brand, based in Beaupré, Quebec, with a laboratory at Mont-Sainte-Anne and a factory in Rimouski.
What now?
We believe every turn counts.
Ferreol develops one ski, one idea, one descent at a time. Welcome to our adventure.